Master SEO from the Ground Up — Free, Practical, and Backed by 20 Years of Real Experience
Are you looking to rank higher on Google, attract more organic traffic, and grow your online presence sustainably? Whether you’re a beginner or have some experience, you’re in the right place.
I’m Ahmad Balavipour, and with two decades of hands-on work in website design, development, and SEO, I’m now sharing everything I’ve learned — completely free. This is not theory-heavy fluff. It’s battle-tested knowledge designed for real-world results.
Table of Contents
What You’ll Learn (Course Structure)
I’m building this course section by section, based on what matters most — no filler, just pure value. Bookmark this page and come back often to see new topics added.
1. Introduction to SEO
- What is SEO and why it matters in 2025
- SEO vs. Paid Ads – Long-term thinking
- Choosing right domain name according to SEO
2. SEO Fundamentals
- How search engines work
- Keyword research basics
- On-page SEO elements (title, meta, headings, structure)
- SEO-friendly URLs and site architecture
3. Technical SEO
- Site speed optimization
- Mobile-first indexing
- Core Web Vitals
- Crawlability and indexing
4. Content and SEO
- How to write content that ranks and converts
- Topical authority and content clusters
- Blogging with SEO in mind
5. Off-page SEO
- Link building basics
- Local SEO essentials
- Google Business Profile optimization
6. SEO Tools & Analytics
- Google Search Console
- Google Analytics for SEO
- Must-have SEO tools (free & paid)
7. Advanced SEO (Coming Soon)
- AI in SEO
- Entity SEO and semantic search
- E-E-A-T and trust signals
Why This Course is Different
- ✅ Free forever — No hidden upsells
- ✅ Built from experience — Not repackaged theory
- ✅ Updated regularly — Stay ahead of Google’s algorithm changes
- ✅ Arabic + English Friendly — Great for regional learners in the Middle East
Start Learning Today
This course is being updated regularly, so make sure to save this page and follow me on Instagram , YouTube or LinkedIn for updates.